La Maison de la PME in Dakar
An example of cooperation for business development
The concept of La Maison de la PME, inaugurated in Dakar at the end of November 2018, is a multi-dimensional approach to support the needs of SME managers.
Societe Generale brings together in a single space local and international players such as ADPME, Réseau Entreprendre, AFD-Proparco, Investors & Partners, Bpifrance, the Bureau de Mise à Niveau and APIX. All these organizations will work together to remove the main obstacles to business creation and development. They provide accounting, technical or legal expertise; advice, training, monitoring or awareness of environmental and social issues, and of course study financing solutions at all stages of the company's life cycle.
In this space, 4 advisers will be dedicated to SMEs and each partner will have its own working space to bring its skills.
This concept, which also relies on mentoring by Group employees, will be duplicated or adapted in all Societe Generale subsidiaries in Africa, some of which have already adopted similar solutions (in Tunisia for example).